How to create a social media strategy

How to create a social media strategy

A social media strategy is a necessity if your brand must succeed in the red ocean of the social media craze. Don’t be glib, everyone is already on social media; that includes bigger businesses, conglomerates that can buy your own business thirty times over and even...
How to convert a prospect into a customer

How to convert a prospect into a customer

Every business knows the pain of losing a customer, it is one of the necessary part of running a business. The truth is that customers do not cease to exist, there is no vacuum, customers only move from one brand to another. Knowing that there are always customers,...
Internet Marketing Lingos You Must Know

Internet Marketing Lingos You Must Know

If you’re currently reading through an online marketing eBook, or probably talking business with your digital marketing strategist, then you would have come across an onslaught of terms, phrases, tools and algorithms.These terms could be a little overwhelming at...
5 BEST PRACTICES TO HELP BOOST YOUR WEB TRAFFIC

5 BEST PRACTICES TO HELP BOOST YOUR WEB TRAFFIC

Before I delve into what web traffic is all about, there is something I need to highlight. As a budding entrepreneur, owning a website in this digital age is definitely a smart move. It is why your customers will never tag you unprofessional. However, while you might...